The Rise of the Spa-rtans

The Rise of the Spa-rtans

December 7, 2014 / No Comments
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Recent research by found that over 60% of men surveyed have visited a spa (most importantly by choice) over the last 12 months.


Dubbed by as ‘Spa-rtans’, we believe this new breed of men are using spas for some well-deserved downtime in today’s whirlwind lifestyle of juggling work commitments and hefty commutes with putting in some quality time with the family.


Men have never been more passionate about maintaining a healthy lifestyle and so many more gyms are now offering spa facilities and treatments specifically for guys.



Most Popular Spa Treatments for Guys

In our research, hair removal, facials and sports massages topped the list of most popular spa treatments for men.

These were closely followed by hydrotherapy treatments, manicures/pedicures, microdermabrasion treatments and body wraps.


Men's Spa Massage


Going to a spa in today’s world doesn’t have to mean a day of pampering – if you’re an avid gym-goer there are a huge range of sports recovery benefits from many of the spa treatments and facilities on offer.


It was guys who started off the tradition of hitting the spa back in the 17th Century and we’re calling on all of you to go forth and reclaim the spa gentlemen.




Most Popular TV Moments with Men in Spas

We also asked participants in the study to reveal their their most memorable ‘Spa-rtan’ moments in TV history. The three most popular pinnacle moments were:


#1) Eastern Promises: Viggo Mortensen in an iconic fight scene in a spa (he is nude!)

#2) Austin Powers: International Man Of Mystery: In a spoof on the James Bond film,You Only Live Twice, Austin Powers is soaking in a wood hot tub when he is joined by a girl and forgets his hot tub etiquette

#3) Friends: When Chandler accidentally sits on his father in law’s lap in a steam room after playing raquetball


Chandler Spa Moment in Friends




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